Week InReview: August 26, 2016

"Can you imagine if that works? If Goldman Sachs could cure years of accumulated distrust with a hipster-y name for its online retail bank? 'You know,' young people will say, 'back when I associated Goldman Sachs with the last names of two guys, I thought it was a shadowy monstrosity that made money by cheating and gambling and that probably caused the financial crisis. But now that I associate it with the first name of just one guy, I realize how sweet and earnest it actually is, and I've opened a savings account.'"
~Matt Levine (Bloomberg View) on Goldman Sachs branding its retail banking operation "Marcus"

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